Common Seller Mistakes on PurvX India

Common Seller Mistakes on PurvX India

Goal: Help sellers in India list better, price fairly, ship on time, and maintain payout protection.

This guide covers the most common reasons why listings don’t sell quickly or sellers face payout delays on PurvX India — and how to avoid them.


1Pricing Too High

Buyers on PurvX India are looking for value. If your resale price feels too close to buying new, they will scroll past your listing. India has abundant access to ethnic wear — shops, boutiques, tailors, and exhibitions — so the main reason to buy pre-owned is affordability and variety.

  • Don’t price based on what you paid; price for what the market will pay now.
  • Factor style age, brand recognition, condition, alterations, and missing pieces.
  • “Start high and negotiate” backfires — fewer views, fewer saves, no offers.

Better approach: Ask yourself: Would I buy this secondhand at this price? Successful sellers know resale is about value, not sentiment. It’s not what you paid, but what someone else is willing to pay now.

2Misunderstanding Buyer Expectations

Most Indian buyers choose pre-owned to save money and find unique styles — not because they can’t buy new. Emotional attachment doesn’t translate into resale value.

  • Buyers compare prices with Myntra, Ajio, Meesho, or local boutiques.
  • Refusing fair offers keeps your listing unsold for weeks.
  • Designer or boutique names matter only if recognised by buyers or evident in craftsmanship.

Mindset shift: Resale is about value, not emotion. Price for the buyer’s perception of worth today, not your purchase price from years ago.

3Not Adjusting Pricing Over Time

If your outfit hasn’t sold for weeks, it’s likely priced too high. Holding out for a higher amount can leave it unsold for months.

Tip: Review your listings regularly. Lowering your price slightly — even ₹200–₹500 — can dramatically improve visibility and conversions. The resale market rewards timely adjustments.

4Using Generic or Incomplete Descriptions

A bland or vague listing won’t attract buyers. People want to visualise the fabric, design, and quality before purchasing.

  • Include fabric details (silk, georgette, cotton, chiffon, etc.).
  • Mention embroidery or surface work — zardozi, gota, sequin, or threadwork.
  • Share alterations, lining details, and care instructions.

Better approach: Write descriptions that answer a buyer’s question: “Why should I buy this?” Detailed listings sell faster and get featured more often in searches.

5Poor Photos or Missing Measurements

Listings without clear photos and accurate measurements rarely sell. Buyers want to know if the outfit will fit them and if it looks authentic.

  • Use natural light and plain backgrounds — avoid clutter or harsh flash.
  • Show front, back, and close-ups of embroidery and any defects.
  • Include bust/chest, waist, and length; mention sleeve or shoulder if relevant.

Tip: Buyers want to know if the outfit will fit them and look authentic. Show front, back, and close-ups in good light — measurements build trust.

See Photo & Listing Tips for examples that increase sales.

6Delayed Shipping or No Tracking

Late dispatch or untrackable parcels quickly erode buyer confidence.

  • Ship within 3 calendar days of sale.
  • Use a trackable courier and share tracking by replying to the PurvX order email.
  • Pack securely and protect embroidery; keep a short packing video for proof.

7Ignoring Order Emails or Buyer Updates

All communication must stay on PurvX order emails — never WhatsApp or Instagram DMs.

  • Reply promptly with tracking details, delays, or confirmations.
  • PurvX monitors these emails to protect your payout under Purchase Protection.

8Expecting Instant Payouts

Payouts are released only after successful delivery and the 14-day confirmation period ends.

  • Ensure your bank name matches your KYC or registration name.
  • First-time sellers may see a short hold for verification by PurvX or its payment partner.

See Seller Payouts Policy for full details.

9Listing the Same Item on Multiple Platforms

Cross-listing on OLX, Facebook, or WhatsApp groups increases risk of double sales or inconsistent pricing.

  • If the item sells elsewhere but remains active here, it leads to cancellations or penalties.
  • Each platform’s pricing or audience differs — focus where your buyer is most relevant.

Tip: List exclusively on PurvX India for ethnic resale. It reaches a South Asian audience that understands the value of your items.

10Not Thinking About Return on Investment

Many sellers hesitate to list because they feel they’re “losing money” if they sell below purchase price. But resale helps you recover value — not lose it.

Think of it this way: if you bought a lehenga for ₹25,000 and sell it for ₹10,000 after wearing it once, you didn’t lose ₹15,000 — you recovered ₹10,000 instead of earning nothing at all.

Tip: Focus on recovery, not loss. You regain space, earn extra cash, and help others find affordable ethnic wear.

11Skipping KYC or Giving Wrong Info

KYC is mandatory under Indian law for secure payouts. Incorrect details can delay or block transfers.

  • Provide your own Aadhaar/PAN or valid business GSTIN if applicable.
  • Your payout bank account must match your registration name or business name.

12Policy Violations

Off-platform payments, fake tracking, or using others’ content can result in permanent bans or payout reversals.

  • Never share phone, UPI, or social handles with buyers.
  • Ship exactly what was listed, with protective packaging.
  • Cooperate if PurvX Support requests proof for verification.

Enforcement: Violations may lead to payout holds, account suspension, or permanent ban.

Need Help?